i have air in my car. It's far from a daily, but as far as street driven - it's fantastic.
It's all custom build. The kits available are way over-priced for the parts you get.
bags can be had for $50-$60 each, pair of airshock for $80, compressor (very high quality one unlike the one in the kits) for $200, tank, lines, metal - depending on how creative you are can vary a lot (from <$100 to >$400.
air management is a big factor too. I run manual valves. they are cheaper, slower, but don't require power. solenoids can be purchased individually for <$20 (need 4 for front/back, or 8 for FBSS), or you can get fancy-pants manifolds. you still need fittings and at ~$7 a pop, they add up FAST because here are so many. Digital ride-height sensors and all that can be very expensive too. some of these guys don't think twice about dropping $1500 on *just* the air management.
http://forums.vwvortex.com/zeroforum?id=1055
If you buy a kit or get someone to do it for you it can run >$1500 for parts and who know how much for the install (it'll likely be custom unless you want an ugly install). it goes up from there.
I have a hybrid torsion/airbag setup that i have to say is damn near perfect. Super stealth install (you can only see the tank gauge under the front hood, and dual needle gauges beside my steering column) drops uber low on torsion adjustable bars (F/R) and this is where i aligned the car. Biases up a solid 6" to not scrape my car on speed bumps or driveways. with about 30psi in the car, it's ~1" from bottom drop (still really low), but rides like a cloud.